Salesforce Student Management System Track 2
The project involved identifying and eliminating approximately 1.6 million duplicate Lead and Activity Records within the Salesforce system.

Business Problem
- Increased storage costs and inefficiencies due to 1.6 million duplicate Lead and Activity Records in Salesforce.
- Reduced data accuracy and reliability impacting sales and marketing decision-making processes.
- Potential customer dissatisfaction and confusion stemming from duplicate communications and interactions.
Value Delivered
- Implemented CI/CD pipelines and version control across Salesforce orgs (sandboxes/production), ensuring developers had secure backups of code and enabling independent feature development without dependencies.
- Introduced automated change tracking and code review processes, facilitating rapid identification of developer contributions and ensuring code quality through tools like PMD integrated with Bitbucket.
- Enhanced collaboration and streamlined development and deployment workflows, resulting in improved efficiency, reduced deployment risks, and strengthened security measures throughout the development lifecycle.

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